Zee Interactive Learning Systems Ltd. Launches i-cell with Livewire Technology - India's first Broadband based Education services

ZEE INTERACTIVE LEARNING SYSTEMS LTD.

Zee Interactive Learning Systems Ltd. (ZILS), a 100% subsidiary of Zee Telefilms which has been formed to create India's most comprehensive Learning Solutions Network. In a Global Environment where new opportunities for Learning Systems developed, Content Creation and Distribution are emerging everyday, Compelling content and Easy Access are the two key focus area of operation. With the phenomenal National and International demand for such goals and a strong Management team already in place, Zee Interactive will change the Learning Processes of Individuals and Organizations. The Technology based learning network geared to address the needs of the convergent era attempts to comprehensive learning through Internet Television, Television Channel supported by a network of round learning centers.

Zeelearn.com has been developed with the objective of transforming, the learning process of millions of individuals, Communities and Corporations worldwide. The uniqueness of Zeelearn.com stems from the fact that the initiative synchronizes with other initiatives of Zee Interactive. ZED Career Academies and Zed Points and satellite, multimedia, cable and Internet technologies converging, Zee Group is getting geared to provide a range of new services never before experienced by the world and would be particularly relevant for people in South and South East Asia.

ZILS is launching i-cell with Livewire Technology, which is without precedent in the history of education in India. It is the first service of its kind in India to introduce live, interactive learning across the country - to reach the student in his or her neighbourhood. i-cell model has the best experts in various fields, centered at key location around the country. These locations are linked to i-cell interactive Centres via satellite. A student in Gantok or Kanyakumari (for example) can sit before a computer at his neighbourhood i-cell centre & interact with professional, experts & professors imparting knowledge from i-cell studio-live, in real time. His or her classmate would be fellow Students studying at other far-flung corners of the country- in a virtual classroom. i-cell has been conceived in response to the global trend in education where new - age-long distance learning is fast gaining acceptance amongst both students & the teaching faculty.

Another first from ZILS launched in October 2000 is India's first 24-hour learning Channel -ZED TV. The Channel aims to deliver learning with entertainment, latest technologies with latest information. In other words a complete learning centre for the entire family. The channel will primarily focus on providing learning oriented inputs to the target audiences, with a specific focus on corporate training needs. Viewers will not only look forward but also benefit from them. The channel will be providing a wide variety of Training content spanning from Pre-School Programmes, School Programmes, Youth Programmes, Women Programmes, IT Programmes, Consumer Programmes to Corporate Programmes.

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